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The challenge has started — remember to stay hydrated and track your progress. Let everyone know that you’re participating by tagging your social media posts with #HoloholoChallenge and @HawaiianAirlines.  

The Hawaiian Airlines Holoholo Challenge launched in 2020 as an opportunity for friends to holoholo (go out) and stay connected. Inspired by the Hawaiian Islands, the virtual fitness challenge features courses that span the distance between some of our most treasured places. Now in its fourth year, the Holoholo Challenge celebrates the awe-inspiring landscapes of Kaua‘i for 2023. 








All participants receive a special race package that will be mailed by the end of the year.
It includes a Holoholo Challenge apparel item of your choice (a t-shirt, long-sleeve hoodie or hat),
2023 commemorative medal and limited-edition sticker. 

You have the entire month of November to walk, run or relay the distance of your virtual course, inspired by special locations on Kauai. Track your mileage through this website as you go and consider the final step of your distance to be the finish line. (Keep in mind that these virtual courses aren't actual routes to take in person.)

This year, we’re inviting international guests to join the Holoholo Challenge once again; however, this RunSignup website is only available in English.



You can also donate to McBryde Garden, of the National Tropical Botanical Garden - a nonprofit on the south shore of Kaua‘i. 

Hawaiian Airlines will also match the donations for McBryde Garden to give to Hawaii Community Foundation - Maui Strong Fund during this time of need.



Learn more



Our monthlong virtual fitness challenge isn’t like a regular race. Make the most of your Holoholo Challenge with our insider tips. 


Get Ready



Connect with challengers around the world and stay up to speed with the latest updates on the Hawaiian Airlines Holoholo Challenge Facebook Group.


Join the fun

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